In conjunction with Middle Tennessee State University, this is PIA’s second attempt to shed more light on what makes profit leaders the profit leaders. In March 2016, PIA distributed the 2016 Strategic Planning Survey. Two hundred and seventeen printing companies completed the survey. The aim of this study was to find those strategic management practices (SMPs) activities engaged by upper management to develop and implement strategy, and the implications of each SMP on success.

The 2016 Print Market Atlas marks the fourth year we have used data from the U.S. Census Bureau and the County Business Patterns database (which has a two-year lag in data output) to develop this report. In the 2016 Atlas, we have reported data from fiscal year 2013 and 2014.